Thursday, July 25, 2013

Top Mobile Golf Apps and Solutions

Although golf is over 100 years old and has a lot of history and traditions, in recent years the introduction of technology has shaped the way we view and play the game of golf.  Through mobile apps, golf software and various tech solutions, information is now right at our fingertips... 
Calgary, Alberta (EatSleepGolf) - July 24, 2013 - Eat Sleep Golf announced today the results from their mobile golf app review, identifying the best mobile golf solutions on the market. In a lengthy review process,golf marketing agency Eat Sleep Golf tested and analysed dozens of mobile golf apps and solutions to determine which ones were best for engaging and enhancing the golf experience.
The review process took into consideration app popularity, user reviews and ratings, ease of use, innovation, as well as the overall benefits of the solution. "As a huge fan of both technology and sports, its great to see how these two industry overlap" said Scott Stevens, Director of Innovations at Eat Sleep Golf. "We're constantly looking for the latest and greatest golf products, and none are evolving quicker than the new mobile solutions available to golfers."
1. Swing by Swing - This mobile GPS application and scorecard provides golfers with wealth of insight both on and off the golf course. While on the course, the Swing by Swing mobile app provides golfers with vital yardage stats such as distance to green and hazards. While off the course, it opens up a whole new realm for reviewing statistics, such as scores, greens in regulation, average putts per hole and much more.
Because of it's ease of use and the powerful information it provides, Swing by Swing continues to gain popularity and has already surpassed 2 million downloads. It provides course imagery and stats for over 32,000 golf courses worldwide; and with a zero dollar price tag, Swing by Swing is a must have for any golfer looking to analyse and improve their game. (
2. Game Golf - Hands down, the most innovative technology to hit the golf market, this wearable technology provides golfers the ability to automatically track their golf rounds without having to manually record a thing. By inserting ball marker sized sensors into the end of each golf club grip, the Game Golf platform is able to seamlessly record scores, average yardage per club, fairways hit, greens in regulation and more. Through their cloud environment, users can then view a visual depiction of all this information online in an ongoing effort to improve their game. (
3. Golf Now - This app allows golfers to book discounted tee times 24/7 directly from a mobile device. Boasting over 100,000 tee times at over 4,000 courses and resorts across the US, Canada, Ireland, Scotland, Bermuda and Mexico. This is the most effecient and effective way for golfers to gain quick and easy access to discounted tee times. (
4. SwingTip - This innovative bluetooth enabled 3D motion sensor device clips onto a golf club and wirelessly transmits real-time golf swing analysis to a mobile device. Using a patent-pending ProView Motion Analysis engine to accurately capture, analyze and digitally reproduce a video-like animation of the users golf swing in three dimensions alongside key performance metrics. Key preformance stats provided include club head speed, swing path, clubface angle, impact zone on club face, swing tempo and more. (
5. Golf Channel Mobile App - Keep the golf world at your fingertips with the new Golf Channel Mobile App which allows users to read the latest articles, blogs, and analysis from the game's most knowledgeable insiders. It allows users to follow along with an interactive leaderboard from all major worldwide tours, including the PGA Tour. Excellent app for keeping up to date on the latest news and announcements from around the golf world. (

About Eat Sleep Golf
Eat Sleep Golf is a media and brand development agency focused solely on the golf industry. Through various initiatives, they work with industry partners and clients in an effort to engage the golf community, promote innovative golf brands and essentially grow the game of golf on a global scale. Along with providing golf news through their online network of websites, they also provide brand development services, social media management and public relation services.

Wednesday, April 17, 2013

The World's Most Baffling Questions with Cobra Golf and John O'Hurley

COBRA Golf presents the final video in the Golf Made Easy series featuring John O'Hurley (yes, J. Peterman from Seinfeld). In 'The World's Most Baffling Questions' John tackles the questions that have had us puzzled for years, like who decided that an Oyster looked like something good to eat?

According to John, the Devil invented golf. John offers you a solution to beat the Devil - it's Golf Made Easy with the Baffler Hybrid Iron Set.

To watch the first two videos in the series 'Mankind's Greatest Achievements' and 'Life's Greatest Difficulties' visit the Golf Made Easy website. In addition to the first two videos you can learn more about the Baffler Hybrid Iron Set and snag a peak at behind the scenes snapshots from the video shoot with John.

Tuesday, April 9, 2013

Cobra's Fit N Fly App

CARLSBAD, CA (April 2nd, 2013) – Getting fit for clubs is an important part of making sure golfers are playing the best equipment for their game. Now, with COBRA’s Fit N Fly app for iPhone and iPad (Android coming soon), golfers can input different attributes of their game such as tempo, ball flight, distance and set configuration to help determine the best COBRA clubs that suit their game.

“With our Fit N Fly App we can help a golfer perfectly gap their long game using AMP CELL metal woods that are equipped with MyFlyTM technology,” commented Jose Miraflor, Director of Product Marketing. “MyFly settings enable the golfer to dial in specific distances between their driver and longest iron, which is so important and rarely focused on by amateurs.”

When a user selects ‘Fit Me’ for fairways or hybrids, a slider appears that allows the golfer to detail their longest iron distance, their driver distance, and the number of wedges in the bag. The App then calculates which fairways and hybrids in specific models and settings the golfer should start with to determine their best fit. This allows the golfer to optimize their long game through effective distance gapping.

In addition to gapping the long game, Fit N Fly has a calculator that will determine the best driver for an individual based on their objective (forgiveness, more distance, anti-slice, etc.), handicap, swing tempo, the preferred trajectory and the golfer’s current driver distance. With that data entered, Fit N Fly will recommend specific COBRA Drivers and flexes. The iron calculator uses the golfer’s preferred playability (standard, forgiving, workability), handicap, desired trajectory and how the golfer would like their iron distance to change compared to their current set (same, long, longer) in order to recommend the best COBRA iron (AMP CELLTM, AMP CELL Pro, AMPTM Forged and Baffler® Hybrid Irons) for each individual.

To provide as much information as possible, the Fit N Fly app also contains product videos with our Vice President of Research and Development, Tom Preece, 360° product views, product tech information, the ability to view different colors and angles of the products and more. Fit N Fly is also actively tied into social media, with the ability for a user to Tweet, Facebook or e-Mail friends recommended individual clubs or their full bag. With COBRA’s new e-Commerce website in the United States, users can also purchase their new clubs directly through the Fit N Fly app.

The Fit N Fly app is available in the Apple App Store and will soon be available in the Google Play Store.

Tuesday, March 5, 2013

Cobra Golf - Limited Edition Green Driver

Cobra Green Driver

CARLSBAD, CA (MARCH 4th, 2013) – It’s almost time for the first Major of the year and COBRA Golf is celebrating by bringing golfers the AMP CELL Limited Edition – Green Driver. An AMP CELLTM head complete with MyFlyTM, SmartPadTM, E9 Face TechnologyTM and Advanced Material Placement, is paired with a Diamana Blue Board shaft, LE headcover, LE wrench and, of course, is being released in ‘Season Opener Green.’

Starting on March 15th, 1,800 of the Limited Edition Drivers will be available at select golf retailers globally. Each driver is marked with a ‘1 of 1800’ stamp on the sole for authenticity.

“We are aiming to be the most desirable brand in golf,” commented Jose Miraflor, Director of Product Marketing, COBRA. “It’s one of the most exciting times of the golf season and this Limited Edition Driver builds off of that energy. With all of our game changing technology, like MyFly and SmartPad, we are bringing game enjoyment to golfers everywhere,- the added desirability of a Limited Edition Driver for the first Major is exciting for our consumers.”

MyFly Technology offers a simple solution for golfers to optimize trajectory and distance. The Driver can be adjusted to the following lofts with a simple wrench; 8.5°, 9.5°, 9.5° Draw, 10.5°, 10.5° Draw and 11.5°. With MyFly, golfers can now customize their club based on swing speed (higher lofts for slower swing speeds and lower lofts for faster swing speeds), weather (lower lofts to bring ball flight down on windy days) and course conditions (higher lofts for more carry).

Unlike other drivers that require a golfer to adjust the sole plate after adjusting loft for a square face, COBRA’s proprietary SmartPad technology delivers a square face at address regardless of loft setting and still allows for workability to slightly open or close the face as desired.

COBRA’s E9 Face TechnologyTM with dual roll provides an elliptical face shape with a canted bulge and roll that improves distance and accuracy on mis-hits from heel to toe and above and below the centerline. Advanced Material PlacementTM and Cell technology work together to enable a 12% larger elliptical E9 Face shape to deliver faster ball speeds and high MOI (moment of inertia) on mis-hits. The Cell technology saves and redistributes weight in a granular way and is visible on the drivers in the Cell band which wraps around to the crown. This wrap also visibly shows a golfer where the weight is distributed, with the Driver having a CG optimized for low-mid handicap players.

The AMP CELL Limited Edition – Green Driver (MAP $399) is available in right handed models with My Fly technology which allows any driver you purchase to be adjusted from 8.5° to 11.5° loft settings, including 9.5° and 10.5° draw settings. It is available in Stiff and Regular flexes and features a Diamana Blue Board Shaft (60g S and R, 55g L and 45.75” length). The grip and Limited Edition Headcover and Wrench match the head of the driver in Season Opener Green.

The Limited Edition Driver will be available on March 15th, 2013. To find an authorized COBRA dealer near you, visit

Wednesday, February 27, 2013

Holly Sonders Shakes Things Up With Cobra Puma Golf

Holly Sonders Shakes Things Up With Cobra Puma Golf

CARLSBAD, CA – COBRA PUMA GOLF and Golf Channel On-Air Host (and avid golfer), Holly Sonders, have joined forces. Holly will use COBRA Golf equipment and wear PUMA Golf apparel, accessories and footwear on and off the course. Holly currently appears on many programs on Golf Channel including “Morning Drive,” “School of Golf” and “Playing Lessons.”

“We are so excited to be working with Holly,” commented Bob Philion, President, COBRA PUMA GOLF. “Her passion for the game and impressive skills on the course, along with her keen sense of style, make her a great addition to the COBRA PUMA GOLF team. Holly will help us reach consumers through another, exciting platform that we believe will set us apart from our competitors.”

Holly played collegiate golf at Michigan State University and continues to share her passion for the game through her work on Golf Channel, participation in PGA Tour Pro-Ams and through online tournament and news updates on

Holly’s new COBRA bag consists of:
  • AMP CELLTM Driver, MyFly set to 9.5° 
  • AMP CELL Fairway set to 14° and 17° 
  • AMP CELL Hybrid, MyFly set to 21° 
  • AMP CELL Irons 
  • Trusty Rusty Wedges 
“COBRA PUMA GOLF is a company that is doing something different in the golf industry – they’re cool, they’re fun and they deliver high-quality products,” commented Holly. “They are a company I am proud to be working with and I look forward to representing them on and off air.”

The AMP CELL Driver, Fairways and Hybrids feature COBRA’s new MyFlyTM and

SmartPad TM Technology, allowing golfers to easily adjust their clubs between 6 trajectories while keep the face angle square at address, allowing customization for their swing type, course conditions or weather conditions. The AMP CELL products also offer the next level of personalization with three women’s color options: Capri Blue, Cabaret Pink and Green Pearl (men’s options include Silver, Directoire Blue, Barbados Red and Vibrant Orange).

Holly will be wearing products from PUMA Golf’s Spring / Summer 2013 Collection, featuring PUMA CELL, a system of performance benefits that enhances human performance. Inspired by nature, PUMA CELL helps you Look Better. Feel Better. Play Better. in any environment. Holly will be rocking PUMA Golf’s new Colorblock Dresses, fun and functional Golf Tech Skirts in addition to performance polos, sweaters and jackets in fun, trendy colors. Her footwear is styled to fit into her fashionable PUMA Golf wardrobe through accent colors and sleek silhouettes. Technology and fashion work together to provide maximum comfort throughout your round.

The AMP CELL family of products will be available in golf retailers on February 8th, 2013. The PUMA Golf Spring Summer 2013 Collection is available at golf retailers now.

Thursday, February 14, 2013

Jeremiah Wooding Signs With Cobra Puma Golf

Jeremiah Wooding Signs With Cobra Puma Golf

CARLSBAD, CA (FEBRUARY 13, 2013) – COBRA PUMA GOLF has announced Jeremiah Wooding as the newest addition to their global team of professional golfers ahead of his PGA Tour debut at the Northern Trust Open (NTO), where he received the 5th annual NTO Exemption awarded to a top minority golfer who represents the advancement of diversity in golf.

Jeremiah, a University of Nevada, Las Vegas graduate, has had an accomplished junior golf career in Southern California and was an accomplished athlete in high school. His high school golfing career led him to UNLV where he played four strong years of collegiate golf. After graduating, Jeremiah competed in Q School where he advanced to the finals and earned conditional Tour status for the 2013 season.

“We are excited to welcome Jeremiah into the COBRA PUMA GOLF family,” said Bob Philion, President of COBRA PUMA GOLF. “He has tremendous talent and a bright future with serious goals. COBRA PUMA GOLF is looking forward to helping Jeremiah realize those goals and his dream to be the best.”

“I want to play golf and look good doing it – COBRA PUMA GOLF can help me do that,” commented Jeremiah. “They are changing the industry through innovative thinking and top performing products and I am thrilled to be a part of such an exciting company.”

Not only is Jeremiah a top-performing golfer, but he is also helping to grow the game. He works with Advocates USA to perform clinics and mentoring sessions for minority youth. His exemption into the Northern Trust Open is based not only on his top golf performance, but on how he has helped the advancement of diversity in golf through his work with Advocates USA.

Jeremiah’s new COBRA bag consists of:
  • ZL Driver in Red 
  • AMP CELL Fairway in Silver, MyFly set to 13° 
  • AMP CELL 2-3 Hybrid in Silver 
  • AMP CELL 3-4 Hybrid in Silver 

The AMP CELL Pro Driver and Fairway feature COBRA’s new MyFly and SmartPad TM Technology, allowing golfers to easily adjust their clubs between 6 trajectories while keep the face angle square at address. The AMP CELL metals are available in Silver, Vibrant Orange, Barbados Red and Directoire Blue.

Jeremiah will be wearing a COBRA Tour Cap and using an AMP Tour Staff Bag. He will be wearing products from PUMA Golf’s Spring / Summer 2013 Collection featuring PUMA CELL, a system of performance benefits that enhances human performance. Inspired by nature, PUMA CELL helps you Look Better. Feel Better. Play Better. in any environment. He’ll be rocking the new ZL (Zero Limits) shoe, part of PUMA Golf’s Lux footwear collection. It is a sleek style that offers the perfect blend of luxury materials and performance. Using a carbon fiber shank encased in TPU provides the ultimate lightweight support, control and dynamic flexibility while S2Quill® cleat technology provides maximum grip on the course. His PUMA Golf gear effortlessly fuses technology and style together

The AMP CELL family of products, ZL shoe and the Spring Summer 2013 Collection from PUMA Golf are available at retailers now.

Friday, January 11, 2013

Jesper Parnevik is Hitting the Course in Style

COBRA PUMA GOLF Inks Deal with International Superstar Jesper Parnevik

CARLSBAD, CA (JANUARY 10, 2013) –Jesper Parnevik, known for his 14 professional wins, Ryder Cup record, flipped brim caps, style on the course and, of course, his latest Gangnam Style viral video, is making his way back to the PGA Tour following some time away due to medical injury - and he’s coming back to the course in style with the COBRA PUMA GOLF team.

“COBRA PUMA GOLF and Jesper Parnevik are a perfect match,” said Bob Philion, President of COBRA PUMA GOLF. “He has been a world class performer and a pioneer of modern golf fashion on the global golf stage for over 20 years; making him the perfect blend of performance and style that COBRA PUMA GOLF embraces. We’re excited to see him return to the PGA Tour and embody the COBRA PUMA GOLF spirit on and off the course.”

Jesper will kick off the 2013 season at the Humana Challenge on January 17th, 2013. This will mark the first tournament Jesper plays fully equipped with COBRA Golf clubs and PUMA Golf apparel, accessories and footwear. Following the Humana Challenge, Jesper will make an appearance at the 2013 PGA Merchandise Show at COBRA PUMA GOLF’s Demo Day (tee number 8) and booth (1143).

“I’m thrilled to be part of the COBRA PUMA GOLF team; they’re not afraid to do things a little differently,” commented Jesper. “I’ve played COBRA and worn PUMA in the past; both brands provide top performing gear that shakes things up on the course. I’m so excited to have the new 2013 gear ready to go, and add my style to the line at the same time; COBRA PUMA GOLF is a great fit for me.”

Jesper’s new COBRA bag consists of:
  • AMP CELLTM Pro Driver in Silver; MyFlyTM set to 7.5° 
  • AMP CELL Pro Fairway (prototype) in Silver, MyFly set to 13° 
  • AMP Forged Irons, 3-P 
  • Trusty Rusty in Rust finish, 49° and 53° 
The AMP CELL Pro Driver and Fairway feature COBRA’s new MyFly and SmartPad TM Technology, allowing golfers to easily adjust their clubs between 6 trajectories while keep the face angle square at address. The AMP CELL metals are available in Silver, Vibrant Orange, Barbados Red and Directoire Blue.

Jesper will be wearing products from PUMA Golf’s Spring / Summer 2013 Collection along with the all new Tux Lux golf shoe, part of PUMA Golf’s Lux footwear collection. Like the name implies, it is a sleek style that offers the perfect blend of luxury materials and performance. A decoupled TPU forefoot and heel allow both parts of the foot to work independently, S2Quill® cleat technology provides maximum grip on the course and stormCELL waterproof technology protects against Mother Nature no matter how scary she gets. Jesper, true to himself, will be putting together fashion forward looks from the PUMA Golf Collection and rock a brand new, cycling-inspired cap complete with his signature flipped brim.

Jesper will be also part of COBRA Golf’s 2013 ‘What’s Your Fly’ advertising campaign and be featured in print, online and television ads as well as in store signage alongside Rickie Fowler, Ian Poulter and Jonas Blixt. Additionally, Jesper’s favorite songs will be available in a playlist on PUMA Golf’s “PUMA GOLF Beats” playlist that can be found on

The AMP CELL family of products will be available at retail February 8th. The Tux Lux golf shoe hits stores on February 10th and the Spring Summer 2013 Collection from PUMA Golf is available at retailers now.